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Archive for March, 2001

6
Mar

Companies Driving Multiple eMarketing Initiatives Turn To ExploreCommerce’s eStrategist

March 6, 2001—(Milpitas, Calif.)—ExploreCommerce has released a new planning and process module to
assist in developing emarketing initiatives with its popular ExploreCommerce eMarketing tool at
ExploreCommerce.com. The eStrategist module is a tool that runs and manages multiple eMarketing
campaigns simultaneously. It also provides them with a way of providing their present and future
customers with specific information tailored to their needs. ExploreCommerce’s eStrategist is
user-friendly and maximizes personalization in multiple campaign targets.

Winning strategic vision determines the success of every marketing campaign. ExploreCommerce’s
eStrategist allows marketers to define different tactics for each demographic audience and sales
campaigns. With technology tools, the landscape of relationship management has been changed into
real-time, wealth-creating opportunities. Every customer’s buying behavior is different. Every
business case requires directed, focused efforts.

“Imagine eStrategist is your sales assistant for winning new customers. When prospects are
considering purchases or investments in your services, eStrategist will consistently and
continuously approach your targets with information they can use,” explained Joseph Sung,
president and founder of ExploreCommerce.com. “ExploreCommerce’s eStrategist allows you to invest
in targeted emarketing to generate new leads, inform existing customers and educate those
contemplating a purchasing decision.” He added.

Empower your business managers by giving them decision support in a real-time feedback loop from
ExploreCommerce. Browsers become buyers and they become a source for increasing income in the
months ahead. The ExploreCommerce emarketing toolkit with the eStrategist module is the most
effective, efficient avenue to begin on-line marketing.

A free trial of the ExploreCommerce tools, including eStrategist, can be accessed at
www.ExploreCommerce.com immediately. The full ExploreCommerce toolkit is available direct on the
web at various subscription levels.

ABOUT EXPLORECOMMERCE

For more than 15 years, ExploreCommerce has provided custom systems, components, and networks to
organizations worldwide. The company’s line of personal computers and specialized network devices
has garnered awards for quality from PC World, PC magazine, Windows magazine, and others. The firm
offers a comprehensive line of back office hardware, systems, and software for electronic
retailers and resellers of electronic components. The company is privately held and located in the
heart of Silicon Valley in Milpitas, Calif. Among the firm’s clients are Ziff-Davis Media Inc.,
Gale Group of Thomson Corp.and Toptier Software plus many other corporate and educational
institutions across the United States.

Editors and reporters: To setup an exclusive site tour, and interview, contact Dawn Marie
Yankeelov, public relations consultant at ASPectx, 502-292-2351.

====================================================================================================

Category : Press Releases | Blog
6
Mar

The ExploreCommerce Toolkit: The Fastest, Most Powerful Direct eMail Marketing for Professionals

March 6, 2001—(Milpitas, Calif.)—ExploreCommerce announces the full ExploreCommerce toolkit for
emarketing solutions is now available at ExploreCommerce.com.

The ExploreCommerce delivers essential eMarketing campaign selections that make it easy to get
started immediately. The marketing professional can choose a Campaign Template to develop instant
marketing programs from ExploreCommerce choices.

ExploreCommerce offers a variety of Campaign Templates in the Campaign Wizard area, with special
emphasis on increasing ecommerce activity. These templates have been designed to meet basic
professional needs. Marketers may use a predefined template, their own existing campaign tactic
module, the ExploreCommerce’s eCatalogue module or the ExploreCommerce’s Smart Agent module to
design a marketing campaign plan. Marketers can even tailor one of the ExploreCommerce Campaign
Templates to their own specifications to begin.

Marketers can then create My Community, adding their database of targeted audiences.
ExploreCommerce recommends a sample of 5,000 before launching a large-scale campaign. eCommerce
sites can rely on the ExploreCommerce eCatalogue which employs a rich media email application as a
promotion tool. It offers the easiest way to create an attractive, reader friendly HTML email
message about your eCommerce offerings without having to learn complex FrontPage, HTML and other
Web production skills. Marketers can simply edit messages, upload images and define URL links with
eCatalog Design.

A high quality, impressive colorful eCatalog can be created and presented in just minutes. It
helps manage primary and secondary contacts and eases the workload, so you can focus on your core
targets more efficiently. Recipients love to read and receive colorful, image-rich eCatalog
emailings. It helps strengthen your company’s image and create a better brand name recognition for
your products.

In addition to the eCatalogue, the ExploreCommerce offers the power of one-to-one targeted
eMarketing known as personalization. It can point customers to valuable links for purchasing
ready-to-go merchandise or any number of other calls to action. Using its powerful engine
ExploreCommerce provides existing and potential clients with tailored information to their needs
based on past data requirements and analysis.
ExploreCommerce also offers in depth campaign results and subscriber list statistics using its
powerful agent.

“Companies are looking to find new ways to communicate not only with their customers, but also
with their suppliers and business partners as well. This turn toward “enterprise relationship
management” or “collaborative commerce” can enhance the selling cycle, while addressing
preferences and priorities for real-time business,” according to Joseph Sung, president of
ExploreCommerce, and founder of ExploreCommerce.com.

A free trial of the ExploreCommerce toolkit can be accessed at www.ExploreCommerce.com
immediately. The full ExploreCommerce toolkit is available direct on the web at various
subscription levels.

ABOUT EXPLORECOMMERCE

For more than 15 years, ExploreCommerce has provided custom systems, components, and networks to
organizations worldwide. The company’s line of personal computers and specialized network devices
has garnered awards for quality from PC World, PC magazine, Windows magazine, and others. The firm
offers a comprehensive line of back office hardware, systems, and software for electronic
retailers and resellers of electronic components. The company is privately held and located in the
heart of Silicon Valley in Milpitas, Calif. Among the firm’s clients are Ziff-Davis Media Inc.,
Gale Group of Thomson Corp.and Toptier Software plus many other corporate and educational
institutions across the United States.

Editors and reporters: To setup an exclusive site tour, and interview, contact Dawn Marie
Yankeelov, public relations consultant at ASPectx, 502-292-2351.

====================================================================================================

Category : Press Releases | Blog
6
Mar

FOR IMMEDIATE RELEASE:

ExploreCommerce introduces yet another great communication tool to the eMarketing world: eSurvey!

March 6, 2001?(Milpitas, Calif.)?ExploreCommerce has released a trend tracker module to the
popular ExploreCommerce eMarketing toolkit. The eSurvey is a quick analysis tool for marketers,
available at now ExploreCommerce.com. This tool helps you to better know your existing and
potential customers and understand their needs turning raw data into valuable marketing
information.

The ExploreCommerce eMarketing toolkit provides easy-to-use, graphic html based electronic direct
email system for small businesses and e-tailers. It offers a variety of eMarketing solutions that
are designed to help improve the quality of the outgoing material, automatically respond to
inquiries at a minimized cost and increased efficiency.

Some of ExploreCommerce’s eMarketing toolkit great features are:

? One-to-one personalized marketing
? An automatic response to a specific business event by an Intelligent Business Agent
? Closed-loop eMarketing

Targeted demographics are often not enough to begin marketing efforts leading to sales.
ExploreCommerce has created an eSurvey module that allows marketing professionals to survey their
customer base or potential client list to glean valuable knowledge about buying behaviors.
ExploreCommerce?s eSurvey offers a simple, user defined dynamic questionnaire for online market
research. eSurvey results can be achieved quickly, accurately and at a lower cost compared with
traditional clipboard, telemarketing or focus group methods. eSurvey allows for multiple
datapoints to feed into marketing survey results.

?These results can be used to bolster your company?s marketing and business activities,? Joseph
Sung, President of ExploreCommerce said.

ExploreCommerce?s eSurvey is the precision guide to marketing decisions. With ExploreCommerce?s
eSurvey a marketing professional can learn:

? Market trends
? Marketing media channel effectiveness
? Product usage satisfaction
? Brand name equity
? Corporate image
? Customer segments
? Customer services performance satisfaction

A free trial of the ExploreCommerce tools, including eSurvey, can be accessed at
www.ExploreCommerce.com immediately. The full ExploreCommerce toolkit is available direct on the
web, or on a CD-ROM at various subscription levels.

ABOUT EXPLORECOMMERCE

For more than 15 years, ExploreCommerce has provided custom systems, components, and networks to
organizations worldwide. The company?s line of personal computers and specialized network devices
has garnered awards for quality from PC World, PC magazine, Windows magazine, and others. The firm
offers a comprehensive line of back office hardware, systems, and software for electronic
retailers and resellers of electronic components. The company is privately held and located in the
heart of Silicon Valley in Milpitas, Calif. Among the firm?s clients are Ziff-Davis Media Inc.,
Gale Group of Thomson Corp. and Toptier Software plus many other corporate and educational
institutions across the United States.

Editors and reporters: To setup an exclusive site tour, and interview, contact Dawn Marie
Yankeelov, public relations consultant at ASPectx, 502-292-2351.

====================================================================================================

Category : Press Releases | Blog
6
Mar

FOR IMMEDIATE RELEASE:

Commerce Sites Can Take Advantage of the ExploreCommerce eService Smart Agent for Customer
Relationship Management

March 6, 2001?(Milpitas, Calif.)?ExploreCommerce has added function to its easy-to-use, popular
eMarketing toolkit at ExploreCommerce.com. The new eService Smart Agent will provide customer
relationship management for ongoing communications with your company?s current customers. This
provides customers an easy contact management approach and responsive, timely feedback.

?Your customer base is the primary asset of your enterprise. Customer service ties together all of
your company?s front office touch points, including contact management, campaign management, and
other marketing. eService Smart Agent by ExploreCommerce measures each customer?s satisfaction
backed by your customer support. It offers immediate response through auto respond settings or
will route inquiries to the appropriate individual email boxes,? explained Joseph Sung, president,
and founder of ExploreCommerce.com.

Customer relationship management remains critical for all businesses on the Internet. A successful
online business needs to be able to handle service and support questions as quickly as possible,
and to respond with answers that bring immediate aid. Building brand name depends on continued
customer service that can be trusted.

The ExploreCommerce eService Smart Agent maximizes the overall efficiency of a company?s customer
service response and reduces associated service costs.

The eService Smart Agent can also be used to notify customers of special events. When a company
unveils new services or products, all those in the existing database will receive email, and the
eService Smart Agent will detail the responses received during the new campaign. eService Agent
will be able to determine the appropriate service level for each individual. Important and urgent
support issues will be sent to the proper service representative.

The entire ExploreCommerce emarketing tool is ready to go to begin your contacts and does not
require extensive training. Simply sign up for a free trial and begin your services campaign
online in real-time with your database information.

Professionals in all career tracks now look to the web for their purchasing decisions. As
e-commerce accounts for about 10 percent of the overall economy, moving products on the Internet
is a must for any business. Forrester Research indicates that the B-to-B ecommerce space will
reach $500 billion in the years ahead. Jupiter Communications believes that number will be
substantively greater at $4.59 trillion.

A free trial of the ExploreCommerce tools, including eCatalog, can be accessed at
www.ExploreCommerce.com immediately. The full ExploreCommerce toolkit is available direct on the
web at various subscription levels.

ABOUT EXPLORECOMMERCE

For more than 15 years, ExploreCommerce has provided custom systems, components, and networks to
organizations worldwide. The company?s line of personal computers and specialized network devices
has garnered awards for quality from PC World, PC magazine, Windows magazine, and others. The firm
offers a comprehensive line of back office hardware, systems, and software for electronic
retailers and resellers of electronic components. The company is privately held and located in the
heart of Silicon Valley in Milpitas, Calif. Among the firm?s clients are Ziff-Davis Media Inc.
Gale Group of Thomson Corp., Toptier Software, plus many other corporate and educational
institutions across the United States.

Editors and reporters: To setup an exclusive site tour, and interview, contact Dawn Marie
Yankeelov, public relations consultant at ASPectx, 502-292-2351.

====================================================================================================

Category : Press Releases | Blog
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