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ExploreCommerce introduces yet another great communication tool to the eMarketing world: eSurvey!


March 6, 2001—(Milpitas, Calif.)—ExploreCommerce has released a trend tracker module to the popular ExploreCommerce eMarketing toolkit. The eSurvey is a quick analysis tool for marketers, available at now ExploreCommerce.com. This tool helps you to better know your existing and potential customers and understand their needs turning raw data into valuable marketing information.

The ExploreCommerce eMarketing toolkit provides easy-to-use, graphic html based electronic direct email system for small businesses and e-tailers. It offers a variety of eMarketing solutions that are designed to help improve the quality of the outgoing material, automatically respond to inquiries at a minimized cost and increased efficiency.

Some of ExploreCommerce's eMarketing toolkit great features are:

• One-to-one personalized marketing
• An automatic response to a specific business event by an Intelligent Business Agent
• Closed-loop eMarketing

Targeted demographics are often not enough to begin marketing efforts leading to sales. ExploreCommerce has created an eSurvey module that allows marketing professionals to survey their customer base or potential client list to glean valuable knowledge about buying behaviors. ExploreCommerce’s eSurvey offers a simple, user defined dynamic questionnaire for online market research. eSurvey results can be achieved quickly, accurately and at a lower cost compared with traditional clipboard, telemarketing or focus group methods. eSurvey allows for multiple datapoints to feed into marketing survey results.

“These results can be used to bolster your company’s marketing and business activities,” Joseph Sung, President of ExploreCommerce said.

ExploreCommerce’s eSurvey is the precision guide to marketing decisions. With ExploreCommerce’s eSurvey a marketing professional can learn:

• Market trends
• Marketing media channel effectiveness
• Product usage satisfaction
• Brand name equity
• Corporate image
• Customer segments
• Customer services performance satisfaction

A free trial of the ExploreCommerce tools, including eSurvey, can be accessed at www.ExploreCommerce.com immediately. The full ExploreCommerce toolkit is available direct on the web, or on a CD-ROM at various subscription levels.

ABOUT EXPLORECOMMERCE

For more than 15 years, ExploreCommerce has provided custom systems, components, and networks to organizations worldwide. The company’s line of personal computers and specialized network devices has garnered awards for quality from PC World, PC magazine, Windows magazine, and others. The firm offers a comprehensive line of back office hardware, systems, and software for electronic retailers and resellers of electronic components. The company is privately held and located in the heart of Silicon Valley in Milpitas, Calif. Among the firm’s clients are Ziff-Davis Media Inc., Gale Group of Thomson Corp. and Toptier Software plus many other corporate and educational institutions across the United States.

Editors and reporters: To setup an exclusive site tour, and interview, contact Dawn Marie Yankeelov, public relations consultant at ASPectx, 502-292-2351.